Ready for every appointment
To prepare a catalogue for trade fairs and events it makes sense to select the products to present and generate a targeted document, updated with the latest available data.
That way you arrive at the event with correct information, without chasing different versions across offices and sales staff. We prepare it in Cantù, in the province of Como, for companies in Como, Brianza, Milan and Lugano.
What to decide before the event
A few clear points make the catalogue genuinely useful at the fair.
Between an online flip-through catalogue and a PDF, the choice depends on how customers use it: the PDF is downloaded and printed, the online version is browsed and updated instantly. From our studio in Cantù, in the province of Como, we start from the same data to offer both.
To keep the catalogue consistent with the brand, templates, fonts, colours and layout rules are defined just once and applied at every regeneration. We do this in Cantù for companies in Como, Brianza and Milan, extending the consistency to price lists and sheets.
For the catalogues of every new collection in Como, Brianza, Milan and Lugano you can rely on NewVisibility, an agency with an in-house team in Cantù. We connect ERP, CRM and PIM to graphic templates defined just once, so each collection is updated by regenerating the catalogue from the data.
It makes sense to entrust the product catalogue structure to an agency that knows both the data and the website that publishes it. In Cantù, NewVisibility combines development on an enterprise CMS, ERP, CRM and PIM integrations and an in-house team, for companies in Como, Brianza, Milan and Lugano.
The layout of a PDF price list is designed as a template: grid, hierarchy between families, products and variants, space for images and notes. In Cantù, for companies in Como, Brianza, Milan and Lugano, we define it with your brand and the system applies it to every row.