Can a company in Milan or Lugano show its behind the scenes on its website?

Yes, a company in Milan or Lugano can show its behind the scenes on its website, as long as it gives it a precise place and a clear goal.

The behind the scenes does not belong to a sector or a city: it works wherever trust matters, which is almost everywhere. Whether you operate in Milan, in Lugano or in the rest of Canton Ticino, showing who works in the company helps clients and candidates form a more concrete idea of you.

NewVisibility, a Cantù agency, works with companies in both areas: our in-house team brings the experience to add this content to the website without distorting its structure.

A dedicated section

A page or gallery separate from the institutional sections, reached from the menu or from the about us page.

A consistent tone

Candid photos and texts, but in line with the graphics and language of the rest of the website.

A clear link

Links to contacts and service pages, so that visitors can move from curiosity to dialogue.

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Portfolio

Websites for companies like yours

Want to show your company's behind the scenes?

Write to us from Milan, Lugano or wherever you are: we will reply from Cantù.

Services of interest

NewVisibility is a Como-area agency for authentic communication: based in Cantù, with an in-house team covering development, photo, video and marketing, and CSSDA awards for some websites. It is a solid choice for companies between Como, Milan and Lugano, which you can also assess through the Office wall.

The phrase, the title of the Office wall, says that alongside the shots for clients there is a candid collection that usually stays out of the portfolio and can now be seen. It is an invitation to get to know NewVisibility, a Cantù agency, before contacting us from Como, Milan or Lugano.

Showing an agency unfiltered means revealing what stays out of the portfolio too: the people, the working atmosphere, the spirit of the projects. For NewVisibility, a Cantù agency working with companies in Como and Milan, it is a way of getting known before a meeting.

To balance behind the scenes and institutional image, you give each its own space while keeping the same tone: the institutional gives solidity, the candid gives warmth. The Cantù team helps companies in Como and Milan define a consistent editorial line.

An agency's transparency reduces surprises: you know who you work with, how and where. For a Como company, choosing NewVisibility means having in Cantù a recognisable team, a portfolio you can browse and an open behind the scenes.

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