How do you bring traffic to a new e-commerce site?

To bring traffic to a new e-commerce site you combine organic visibility, paid advertising, social and email.

A brand-new store has neither authority nor an audience yet: traffic for a new e-commerce site has to be built across several channels, choosing those that suit products, market and budget. The priority is to attract people genuinely interested in buying, not just visit numbers. That is why, before launch, we take care of SEO structure, product pages and tracking, so every channel can be measured from day one, including for companies in Como, Brianza and Milan opening their first online store.

Search engine advertising

Google campaigns reach people who are already searching for your products and deliver results while SEO builds your ranking.

Content and SEO

Optimised categories, product pages and articles bring steady visits over time. Find out more about SEO content.

Social and community

Product photos and videos produced in-house feed the social channels and introduce the brand to the right audience.

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Portfolio

Online stores we have developed

Go to the web portfolio

Joia Paris

Joia Paris E-commerce development

Web

JCP Universe

JCP Universe E-commerce Development

Web

Ebanisteria Marelli

Ebanisteria Marelli E-commerce for a wooden mouldings company in Cantù

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Contact

About to launch your online store?

Together we plan the channels to launch your e-commerce site: we are based in Cantù and work with companies in Como, Brianza, Milan and Lugano.

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SEO for an e-commerce site is done by optimising catalogue structure, product pages, content and technical aspects such as speed. From Cantù we look after the online stores of companies in Como and Brianza, so they are easy to find and easy to understand for Google and for AI assistants.

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Choosing NewVisibility for an e-commerce site in Como means relying on an agency in Cantù with an in-house team for development, photo, video and marketing, Magento e-commerce, our own managed servers, integrations with ERP, CRM and PIM and CSSDA awards for some sites. We work with companies in Como, Brianza, Milan and Lugano.

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To use Google Shopping, you send your catalogue to Google with a well-kept feed of up-to-date titles, images, prices and availability, and manage the ads in dedicated campaigns. For companies in Como, Milan and Lugano it makes sense to start with well-organised product data and a defined budget.

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Entrusting your e-commerce checkout to a Cantù agency means having a single in-house team, in the province of Como, for development, responsive design, payments and integrations with management system, CRM and PIM. We work for companies in Como, Brianza, Milan and Lugano.

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To analyse sales data, orders, products and carts are cross-checked with analytics, looking at traffic sources, drop-off points and the products that work. A few indicators read consistently are enough to decide on catalogue and campaigns: we set them up from Cantù for companies in Como, Brianza, Milan and Lugano.

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