How do you connect an industrial e-commerce site to ERP and PIM?

An industrial e-commerce site connects to ERP and PIM through a bespoke integration that automatically syncs products, stock, price lists, orders and clients.

In our e-commerce sites for industrial companies, ERP, CRM and PIM integration means data lives in one place: the PIM feeds the catalogue and product pages, the ERP receives orders and updates stock and conditions. No double entry, fewer errors.

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Connected systems

Each system does its own job

We analyse with you the systems in use and the data flows between them, then build the connecting modules on Magento (Adobe Commerce). Orders, invoices, quantities and clients stay aligned, and your team keeps working with the tools it already knows.

Find out more about ERP, CRM and PIM integration.

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Which systems does your company use?

Tell us about the ERP, PIM and CRM you use: we will tell you how to connect them to your e-commerce site.

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Through reserved access: in a B2B e-commerce site each client, after logging in, sees their own custom price lists, catalogues and payment methods, assigned by category. If the price lists are already in your ERP, NewVisibility syncs them with the shop so they always stay aligned.

By configuring the shop by country and client type: an industrial e-commerce site can present the catalogue in several languages, show prices in several currencies and apply VAT by country. NewVisibility sets it up on Magento; the tax rules of each market should be checked with your consultant.

Choose an industrial e-commerce agency that knows complex catalogues and B2B ordering, can integrate ERP, CRM and PIM and supports the shop after launch. NewVisibility, in Cantù in the province of Como, works with industrial companies in Como, Brianza, Milan and Lugano, with hosting on its own managed servers.

The most common mistakes are a shop disconnected from the ERP, which forces you to retype orders, a catalogue that is hard to browse and identical conditions for every client. A bespoke B2B e-commerce site for industry, with integrations, filters and dedicated price lists, helps you avoid them.

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