To choose a furniture e-commerce agency in Como, Brianza or Milan, look at three things: experience with variant-rich catalogues and B2B sales, the ability to integrate the shop with your management system, and ongoing support and maintenance. NewVisibility works in Cantù, in the province of Como, with an in-house team that handles the whole project.
Questions to ask an agency
Before deciding, ask how your catalogue would be managed and what happens after go-live.




- Does it build bespoke or start from a template?
- Can it connect the shop to ERP, CRM and PIM?
- Does it handle B2B price lists and international sales?
- Who takes care of hosting, updates and security?
One partner, close to you
We develop bespoke e-commerce sites on Magento, no templates, and host them on our own managed servers. Our in-house team also handles photos, videos, SEO and campaigns, and we are just a few kilometres from the furniture district companies between Como, Brianza and Milan, as well as close to Lugano. See how we work with furniture companies.

E-commerce sites for furniture
Some of the online shops we have developed for furniture and design companies.

The mistakes to avoid in a furniture e-commerce site are product pages without clear sizes and finishes, images that fail to convey materials and proportions, shipping costs revealed only at checkout, prices and stock updated by hand, and a shop that is hard to use on a smartphone.
To measure the results of a furniture e-commerce site, track traffic sources, conversions, average order value, the most viewed products and finishes and, for B2B, retailer orders. From Cantù we set up these measurements and use them to improve product pages, SEO and campaigns.
The cost of an e-commerce site for a furniture company depends on the number of collections and variants, price lists for retailers and architects, international sales and the link to your management system. There is no fixed price list: from Cantù we review these elements with you and prepare a bespoke, itemised quote.
To sell furniture online you need a catalogue organised by collection and room, product pages with variants and finishes, carefully made photos and videos, secure payments and managed shipping. NewVisibility develops bespoke Magento e-commerce sites for furniture companies in Como, Brianza, Milan and Lugano.



