What mistakes should you avoid in the strategy of a ChatGPT Ads campaign?

Among the mistakes to avoid in the strategy of a ChatGPT Ads campaign are vague goals, generic ads and no plan to optimise over time.

We often see them when a company publishes without a strategy behind it. From our studio in Cantù, in the province of Como, we help companies avoid them from the start.

Vague goals

Without knowing what you want to achieve, it becomes hard to assess the campaign.

Generic ads

Messages that do not speak to benefits risk going unnoticed.

No optimisation

A campaign needs to be monitored and improved over time, not just published.

Creative strategy and digital marketing, NewVisibility communication agency
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Our method

How we avoid them

A clear strategy, several variants of headlines and copy, performance reports and ongoing adjustments. This is how we work with companies in Como, Brianza and Milan. To understand better how a campaign is managed, also read the Google campaigns page.

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Portfolio

Work by our team

Contact

Want to avoid these mistakes?

Let's talk at our studio in Cantù, near Como.

Contact us
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Entrusting the strategy to a marketing agency in Cantù means having an in-house team covering marketing, development, photo and video, CSSDA awards on some websites and our own managed servers. NewVisibility supports companies in Como, Milan and Lugano, a few kilometres from its studio.

The strategy of an Open AI campaign is defined by starting from business, goals, audience and the context in which the offer is relevant, then choosing messages and creative. In Cantù, in the province of Como, NewVisibility sets up this plan with companies before writing the ChatGPT Ads ads.

The goals of a ChatGPT Ads campaign are set starting from what the business needs, such as becoming known or generating enquiries, and are turned into messages and criteria for reading reports. The Cantù team defines them together with companies in Como, Brianza and Milan.

The goals of the first Open AI campaign should be few and concrete: increasing brand visibility or reaching potential customers. We define them together in the first meeting, at our studio in Cantù (Como) or remotely, for companies in Brianza, Milan and Canton Ticino.

With ChatGPT Ads you can pursue goals such as brand visibility, reaching potential customers, qualified traffic and new business opportunities. They should be defined before you start. The Cantù team helps companies in Como, Brianza and Milan choose them realistically.

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