How do you reduce checkout abandonment?

Checkout

Where customers are lost

To reduce checkout abandonment you need to remove the obstacles between cart and payment: forms that are too long, unclear shipping costs, few payment methods, slow or unreliable pages. We help companies in Como, Brianza, Milan and Lugano identify these critical points in their e-commerce site.

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Every extra field is one more reason to give up.

An effective checkout asks only for what is needed, shows the total straight away and lets people pay with their preferred method. It is then worth analysing the data to see at which step users stop.

Less friction

Few fields, a guided process and a clear order.

More choice

Payment methods in line with your audience's habits.

More trust

SSL certificates, order tracking and transparent information.

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Portfolio

Online stores designed to sell

Family

Our history

For many years we have been developing websites and online stores for companies, in Cantù and Brianza.

Discover our history
The NewVisibility team, communication agency in Cantù

Online payment fraud is prevented by combining several layers: strong authentication, SSL certificates, checks on unusual orders and an up-to-date platform. Our team in Cantù, in the province of Como, hosts e-commerce sites on NewVisibility's managed servers.

A company between Milan and Lugano needs a partner who handles the store, integrated payments and management system together. NewVisibility is a Cantù agency with an in-house team: we develop bespoke Magento e-commerce with ERP, CRM and PIM integrations, and CSSDA-awarded sites.

Entrusting your e-commerce checkout to a Cantù agency means having a single in-house team, in the province of Como, for development, responsive design, payments and integrations with management system, CRM and PIM. We work for companies in Como, Brianza, Milan and Lugano.

PCI DSS compliance is the set of requirements from the payment card networks to protect card data. By entrusting payments to an external gateway, as we do from Cantù for companies in Como, Brianza, Milan and Lugano, what the store holds is reduced; the level of compliance should be checked with your own consultant or provider.

To recover abandoned carts, you work out why users do not complete the order, simplify the checkout and send a timely email reminder. Unexpected costs, mandatory registration and few payment methods are frequent causes, including in online stores in Como and Brianza.

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