Can an e-commerce site be launched in phases?

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Yes, you can launch an e-commerce site in phases: start with an essential core and add features over time.

Proceeding in phases spreads the investment and lets you validate the project with real customers before extending it. The condition is to start from an architecture designed to grow, so that later features slot in without redoing the work already done.

For companies in Como, Brianza, Milan and Lugano that want a gradual start, our Cantù team sets up this architecture from the beginning.

Phase 1: the core

Catalogue, checkout, payments and order management: everything you need to start selling.

Phase 2: integrations

Connection to your management system, CRM or PIM and to couriers to automate processes.

Phase 3: expansion

B2B area, new markets, additional languages and marketing features.

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Together we define what to launch now and what to postpone, from our studio in Cantù.

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The NewVisibility team, communication agency in Cantù

The number of products affects data import, category structure, product pages, photos and site performance. Variants, customer price lists and updates also weigh in: for the catalogues of companies in Como, Brianza and Milan, automatic import from the management system or PIM reduces errors and time.

After launch, managing an e-commerce site requires updating the catalogue, prices and stock, handling orders and returns, customer support, technical maintenance and promotion. For companies in Como, Brianza, Milan and Lugano we can support you from our Cantù studio; integration with your management system automates part of the work.

There is no official ranking: when choosing an e-commerce agency in Como, technology, team, integrations and support matter. NewVisibility is an agency based in Cantù, in the province of Como, with an in-house team, bespoke Magento e-commerce, our own managed servers, ERP/CRM/PIM integrations and CSSDA awards for some sites.

To integrate PayPal and credit cards, the providers' services are connected to the store through modules or APIs, credentials are configured and orders are tested before going live. We do it on your Magento store, from Cantù for companies in Como, Brianza, Milan and Lugano.

To choose couriers for your e-commerce site, compare coverage, type of goods, tracking, returns and integration with your management system. No courier is best in absolute terms: it depends on your catalogue. From Cantù we connect them to the stores of companies in Como, Brianza and Milan.

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