From curiosity to shared content in a few steps.
Effect
What happens at the stand
- The visitor notices the rotating scene
- They stop and queue with colleagues
- They pose and receive their own content
- They post it and spread the word about your brand
You need adequate space in the stand, agreement with the fair organiser on access and set-up, and an installation planned in advance. There are no standard dimensions: from our studio in Cantù, in the province of Como, we assess the fair with you, including a site visit, before the quote.
By linking delivery of the content to a simple step: the guest leaves their details and receives their dynamic image. Your team then has a natural reason to start a conversation with visitors from Como, Milan and Canton Ticino, in compliance with privacy regulations.
Yes: the structure is portable and is installed where needed, in line with the organiser's rules. We work from Cantù, near Como and the Milan area, and agree space, theme and delivery of the shots with you for trade fairs in Milan and Lombardy.
An experiential marketing activation is an initiative in which people experience the brand first-hand instead of just seeing a message. Orbital Shot is one example: the guest steps into the scene and receives a dynamic image. We design them from Cantù, in the province of Como, for companies in Lombardy and Ticino.
You need power, suitable lighting and access for loading, but the details change with the scene and venue and are defined together during the site visit. The NewVisibility team in Cantù checks them with the venue for events in Como, Milan and Lugano.