Abbattista - Orbital Shot

For Abbattista Expo 2023, we brought Orbital Shot into the exhibition centre, adding a visual experience to the tour of solutions for heating and plumbing, air conditioning and bathroom furnishings. Our multi-camera system uses twenty-five cameras arranged in a semicircle, which take photographs simultaneously and capture the same moment across a 90° arc. The result is a moving image that rotates around the subject, showing it from every angle.

The installation enriched the event with a moment of entertainment, designed to engage visitors and turn their time at the exhibition into a memory worth sharing. All content is social media-ready and boosts the event’s visibility, in line with the communication we manage for Abbattista both online and offline.