What photos and videos should a hotel use in its social ads?

Hospitality is told through images.

People choosing a hotel want to picture themselves there. That is why in social campaigns for guest accommodation we use videos and photos of the property, with vertical content for reels and stories. We produce corporate videos, footage of interiors and spaces, and interior and lifestyle photo shoots, useful for ads as well as for your website and booking portals. Our in-house team handles filming, editing and adaptation to each format, so the content stays consistent with your property's style.

Content

Three moments to show

The moments that tell the story of a stay become ads adapted to every format. Discover how we work across the hospitality sector.

new-visibility-agenzia-comunicazione-marketing-digitale-cantu-web-ecommerce-internazionale

new-visibility-agenzia-comunicazione-marketing-digitale-cantu-provincia-como-sviluppo-web

new-visibility-agenzia-comunicazione-marketing-digitale-cantu-provincia-como-web

Formats

One piece of content, several versions

Several versions come from the same material: vertical for reels and stories, horizontal for the feed, short extracts for ads. We often compare several creatives and move the budget to the one that works best with your audience. The same images can also be used on your website and booking portals, for consistent communication.

Contact

Want to tell your property's story with the right images?

new-visibility-agenzia-comunicazione-marketing-digitale-cantu-provincia-como-47

The audience for hotel ads is chosen by interests, behaviour, age and area, starting from the guests your property wants to attract. On top of this come audiences similar to your best customers and remarketing to people who visited your website. Targeting is adjusted every day based on how the audience responds.

Find out more

Before a social media campaign for a hotel you need clear goals, an idea of the guests to reach, photos and videos of the property, the offers to promote and a website ready to receive visitors, with landing pages if needed. A mistake to avoid is starting without knowing what to measure. NewVisibility helps you prepare everything.

Find out more

The results of hotel social media campaigns are measured through people reached, interactions and conversions, such as enquiries collected through landing pages and forms. The campaign is followed every day, adjusting course based on how the audience responds, and at the end NewVisibility delivers a clear report, without promising guaranteed results.

Find out more

Social campaigns, a website and Google Ads for hotels play different roles: social media lets people discover your property, Google reaches those already searching for somewhere to stay, and the website, optimised for SEO and AIO, welcomes both and leads to an enquiry. NewVisibility, in Cantù, handles all these services for hotels and guest accommodation.

Find out more

A good social media campaign agency for hotels defines goals, audience and budget with you, produces photos and videos of the property, checks spending every day and delivers clear reports. NewVisibility, an agency in Cantù, in the province of Como, works with hotels and guest accommodation in Como, Brianza, Milan, Lugano and Canton Ticino.

Find out more