For Erba Idea, the concept was continuity and renewal: the new logo is an evolution of the previous mark. We at NewVisibility, a branding agency in Cantù, in the province of Como, guided the brand through a fresh start without a clean break.
We worked on several elements together: logo, colour palette, font research, photographic mood and application proposals, so that the brand conveys both the craft tradition and the healthy creative madness that drives it.
If your company wants a fresh start without losing its history, in Como, Brianza or elsewhere in Lombardy, a well-built rebrand is what you need.
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A complete identity, built on the past.
