Useful if you need to assess a supplier in Como, Milan or Lugano.
What to look for
Five signs of careful work
- Clear brief and goals
- Style consistent with the brand identity
- Same scene maintained across photo and video
- Product faithful to shapes and materials
- Details checked before delivery
An experiment produces images, a project produces communication.
In our creative strategy every piece of content has a precise purpose in the brand's story.
Want a project crafted down to the details?
Write to us: we will reply from our studio in Cantù.
Image generation with artificial intelligence creates images from precise instructions on subject, light, style and setting. In Cantù, in the province of Como, NewVisibility first defines the brief and art direction, then generates, selects and refines the images for companies in Como and Milan.
AI video generation animates images and scenes that are already defined, keeping the same light, colours and details. The clips are edited into a complete story with precise direction. NewVisibility works this way from Cantù, in the province of Como, for companies in Brianza, Milan and Lugano.
Yes, an AI image can look like a real photo when light, materials, proportions and details are handled with care. Realism depends on art direction and on checking the result. NewVisibility works this way in Cantù, in the province of Como, for clients in Milan and Lugano.
Art direction in AI content is the set of creative choices on style, framing, light and atmosphere that guide the tool in line with the brand. In Cantù, in the province of Como, it is entrusted to a team that knows the visual languages of different sectors.
To create an AI video from an image, you start from a still life or a defined setting, animate it and check that light, colours and details stay consistent. In Cantù, in the province of Como, we do this with art direction for companies in Como and Milan.