To prevent the two parts from clashing.
Approach
When it makes sense to combine them
AI is a complementary tool, not a replacement: real footage remains ideal for people, places and authentic moments, while AI clips are useful for scenes that are hard to stage or for constructed settings. For companies in Como, Brianza and Milan we assess case by case which video production is the most suitable.
To make them coexist
Three points of attention
- Same colour palette
- Same light and same mood
- Editing with a single rhythm Photo
For AI video in Lugano and Ticino you can turn to NewVisibility, an agency in Cantù (Como) with an in-house team for art direction, video, photo and marketing. We work for companies in Como, Milan and Canton Ticino, with international CSSDA awards for some of our websites.
To create an AI video from an image, you start from a still life or a defined setting, animate it and check that light, colours and details stay consistent. In Cantù, in the province of Como, we do this with art direction for companies in Como and Milan.
The length of an AI video depends on the story to tell, the number of scenes, the publishing channel and the editing. For companies in Como and Brianza, in Cantù we define the length together with the client starting from the goal of the content, with no fixed formulas.
To adapt AI content to social networks you start from the same scene and adapt it to different formats and rhythms: vertical for stories and reels, square or horizontal for feeds. NewVisibility, in Cantù in the province of Como, also handles marketing for companies in Como, Brianza and Milan.
AI video generation animates images and scenes that are already defined, keeping the same light, colours and details. The clips are edited into a complete story with precise direction. NewVisibility works this way from Cantù, in the province of Como, for companies in Brianza, Milan and Lugano.