Website development for workplace safety consultants
For Si.Safety we built the company website, with the aim of developing a modern, clear and functional platform able to communicate effectively the services related to risk assessment and management.
Safety consulting has a feature the website needed to make clear: the regulatory obligations are the same for everyone, but the way they apply changes radically depending on the type of company. The risk assessment of a metalworking workshop and that of an office have almost nothing in common, even though they meet the same regulation.
That is why the website works on two axes. The first is services, with five standalone pages: risk assessment, training and courses, RSPP appointment, HACCP, environment and emissions. The second is the sectors served, six in all: chemical and metalworking, food service, retail, crafts, industrial, offices and services.
It is the second axis that makes the commercial difference. A restaurateur looking for HACCP support is not looking for a generic safety consultant: they want someone who knows their sector. Giving each sector its own page means speaking its language and capturing searches that almost always combine the service with the type of business. The website targets companies in the provinces of Como and Monza-Brianza.
The same regulation applies in very different ways
In safety consulting the regulatory obligations are the same for everyone, but how they apply changes completely: the risk assessment of a metalworking workshop and that of an office have nothing in common, even though they meet the same law.
That is why, with Si.Safety, we added a sector axis alongside the services. A restaurateur looking for HACCP support does not want a generic consultant: they want someone who knows their kitchen. It is also how people search online, almost always combining the service with the type of business.
NewVisibility was founded in 2013 from an idea by Andrea and Luca, lifelong friends who had already been building websites for several years before giving themselves a name. Since then we have worked with more than three hundred clients. We are a team on a human scale: you talk directly to the people working on your project, with no intermediaries, even after launch.
Read our manifesto
NewVisibility, a web development agency in the province of Como, which designed the two-axis structure and developed the company website.
Workplace safety consulting: risk assessment, training and courses, RSPP appointment, HACCP consulting, and environment and emissions.
Because the obligations are the same but their application changes. Anyone looking for a consultant wants someone who knows their sector, not a generalist.
The appointment of the head of the prevention and protection service (RSPP), a role the company can entrust to a qualified external professional.
Support for food businesses in managing food hygiene and safety, from drafting the plans to training staff.
Chemical and metalworking, food service, retail, crafts, industrial, offices and services, each with a page describing its specific features.
Yes. We design structures that make sector expertise clear, because in consulting clients choose someone who already knows their context.