Casa della Gomma – Corporate video production for a company in Como

Casa della Gomma Corporate video production for a company in Como

Corporate video production for a company in Como Photo/Video

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Sturdiness, attention to detail and reliability – all in a matter of seconds

Corporate video for Casa della Gomma, a company based in Como

Corporate videos are now one of the main driving forces behind online marketing. Casa della Gomma commissioned us to produce a corporate video to clearly communicate all aspects of the company and its products.

Using cinematic shots, a drone and professional equipment, we produced a striking 22-second video, featuring on-screen text, which quickly conveys the company’s solidity, attention to product quality and the brand’s reliability.

The main video is in 16:9 landscape format (1920x1080) and lasts 22 seconds. The video is designed for the website and social media channels.

A corporate video allows you to show clients and suppliers what is difficult to explain in words: workplaces, people, machinery and working methods. Designed to be split into several parts, it can be used on every page of the client’s website to explain processes, products and services.

Year of production
2021
Video type
Corporate video
Video format
Landscape 16:9 (1920x1080)
Channels of use
Website and social media
Production team
NewVisibility video department with professional videographers
Equipment
LED projectors (300–1,200 W), sliders, dollies, Ronin gimbals and drones
Filming, editing and post-production all under one roof

The NewVisibility video team: people, methodology and equipment

Who produces NewVisibility’s videos? An in-house team: Andrea is in charge of creative direction, whilst Marco and Edis handle filming, editing and post-production. Working with the same team on every project ensures a consistent style and makes communication easier. Corporate videos are designed to be split up: as well as the full-length film, shorter clips are created to be embedded on the website to explain processes, products and services.

For lighting and camera movement, we use LED lights ranging from 300 to 1,200 watts, sliders, dollies and Ronin gimbals. We also use drones for location and corporate videos. All our equipment is owned and managed in-house. If you’re thinking about a video for your company, the starting point is our video production service.

Meet the NewVisibility team

Discover our video production services
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NewVisibility, a video production and communications agency based in Cantù, in the province of Como.

Because it is designed to grab the viewer’s attention in a matter of seconds, with on-screen text that immediately explains what the company does.

The main video is in 16:9 landscape format (1920x1080). For Reels and Stories, you can create a portrait-oriented video from the same footage.

Our corporate videos are designed to be split into several parts: as well as the full-length video, short clips are created to be embedded on the website to explain processes, products and services.

For filming, we use LED lights ranging from 300 to 1,200 watts, sliders, dollies and Ronin gimbals, all of which we own. We also use drones for location and corporate videos.

The video department consists of Andrea, who is in charge of creative direction, and Marco and Edis, who handle filming, editing and post-production. From the site visit to the delivery of the files, the team remains the same.

It depends on the number of shooting days, the number of locations or sets, the people involved, the duration and the formats to be delivered. We start with a site visit and a shot list, then draw up a quote.

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