A face for your brand
A brand character created with AI starts from a precise profile: personality, appearance, tone and role in communication. Then it is generated in different poses, settings and situations, always keeping it recognisable.
In Cantù, in the province of Como, the team designs it as part of the brand identity, not as an isolated image.
Visual identity and logo
What is defined before generating it
To keep the character consistent across several pieces of content, a few basic elements are fixed.
Picturing a character for your brand?
Let's talk: we work from Cantù with companies in Como, Brianza, Milan and Lugano.
For out-of-the-box AI visuals in Cantù you can turn to NewVisibility: an agency in the province of Como with an in-house team for development, photo, video and marketing and art direction on every piece of content. It works with companies in Como, Brianza, Milan and Canton Ticino.
Surreal AI content consists of deliberately unreal images and videos, designed for ideas that are impossible to shoot in reality. It is worth using for launches, campaigns and social media that need to stand out. In Cantù, in the province of Como, NewVisibility guides it with art direction consistent with the brand identity.
Campaigns with images that are impossible to shoot are those where the idea requires settings or situations that a set cannot offer: launches, social campaigns, brand stories. For companies in Como, Brianza and Milan, NewVisibility starts from the concept and builds the visuals with AI.
The choice between AI content and a traditional shoot depends on product, setting and use of the images. For a company in Como or Brianza the set remains ideal for showing the real product; AI is for complex scenes or creative concepts. The two approaches are often combined.
A company can generate with AI product images, scenes and environments, videos and creative or surreal visuals for its website, social media and campaigns. NewVisibility chooses the format based on the brand's goal, from Cantù (Como), for companies in Brianza, Milan and Canton Ticino.