Corporate video for Elekta, floor resins
For Elekta, a brand specialising in floor resins, we produced a corporate video that best represents the company’s identity and quality.
The video, which is approximately 2 minutes and 40 seconds long, showcases the products and the company’s philosophy; it is designed to explain to customers what sets Elekta resins apart and to be broken down into shorter clips for the website.
The main video is in 16:9 widescreen format (1920x1080) and lasts 2 minutes and 40 seconds. The video is intended for the website and social media channels.
A corporate video allows you to show customers and suppliers what is difficult to explain in words: workplaces, people, machinery and working methods. Designed to be split into several parts, it can be used on every page of the client’s website to explain processes, products and services.
From the shot list to the edit: the work of our video department
A successful video begins before the director shouts ‘action’: location scouting, scripting, choosing who will appear on camera, then filming and editing with careful attention to pacing, music and graphics. This is the approach taken by our video production service, led by Andrea (creative director) and Marco and Edis (filming, editing and post-production). Corporate videos are designed to be split up: in addition to the full-length film, shorter clips are produced for inclusion on website pages to explain processes, products and services.
We own all the equipment, which includes LED projectors ranging from 300 to 1,200 watts, sliders, dollies and Ronin gimbals. We also use drones for location and corporate videos. Tell us what you want to showcase and we’ll build the video around that.
Discover our video production services
NewVisibility, a video production and communications agency based in Cantù, in the province of Como.
It is a brand of floor resins: the video explores its identity, product quality and corporate philosophy.
The main video is in 16:9 landscape format (1920x1080). For Reels and Stories, you can create a portrait-oriented video from the same footage.
Our corporate videos are designed to be split into several parts: as well as the full-length video, shorter clips are produced to be embedded on the website to explain processes, products and services.
For filming, we use LED lights ranging from 300 to 1,200 watts, sliders, dollies and Ronin gimbals, all of which we own. We also use drones for location and corporate videos.
The video department consists of Andrea, who is in charge of creative direction, and Marco and Edis, who handle filming, editing and post-production. From the site visit to the delivery of the files, the team remains the same.
It depends on the number of shooting days, the number of locations or sets, the people involved, the duration and the formats to be delivered. We start with a site visit and a shot list, then draw up a quote.