Website Speed: Is Your Website Fast Enough? Trust Our Communication Agency in Como to Find Out

A website's loading speed has always played an important role, but never as much as now has the indexing of your site depended on it.

Google's "Speed Update" algorithm revision, to be introduced from next July 2018, will bring some negative changes for all websites that do not keep up with the updates. Google's aim is just one: to provide the best result to the user in the shortest possible time.

At the centre of the revolution will be those web pages that offer a slow experience, and therefore present a site with an outdated structure and content that is not properly optimised. This will penalise the site's position in the rankings offered by search engines, making it more hidden and moving it further and further away from potential customers.

It is not enough to offer relevant and interesting content; at the same time it must be optimised for the new demands of the web.

But it will not only be Google that judges websites: users themselves decide how outdated your site is. If you offer them a web page that is slow to load and unresponsive, the risk that they will abandon it and look for a solution elsewhere is very high, since no one has the patience to wait too long for a site or an image to load.

Poor "web usability" will lead to a loss of ranking on search engines with a consequent drop in visits to your site, and it goes without saying that your brand image will be damaged and potential customers will move away.

Are you not sure that your website is innovative and fast enough? Rely on the NewVisibility team, our communication agency in the province of Como: we will take care of optimising all the content of your site, guaranteeing you excellent indexing on search engines.

Do not hesitate to contact us: write an email to info@newvisibility.it, or call 031 3620385.