Local businesses can now publish posts on Google

For a few days now there has been news for local businesses that want to increase their online visibility. They can finally use a Google service that was previously reserved only for VIPs, museums, film studios or sports teams: advertising promotions directly on the search engine through Google My Business.

The tool already allowed businesses to create their business listing, so users could find it more easily on Google and Google Maps, together with the most important information such as opening hours and directions.

Now, with the new posts feature, it will be possible to advertise discounts, promotions and new products for a week, in order to encourage users to visit your website.
A post can be a maximum of 300 words long and include a photograph; it can be turned into an event and have a "call to action" button, such as "book", "sign up", "buy", "save the offer".

Don't miss the opportunity and take advantage of this new shop window provided by Google. Contact NewVisibility, our communication agency in the province of Como: we will be able to advise you on which strategies to put into practice and which tools to use to increase your online visibility.