Facebook: The 98 Things the Social Network Knows About Us

Have you ever wondered how certain ads on Facebook seem to know exactly what we want?
Perhaps just as we have finished searching for that impossible-to-find pair of shoes, or after hours of cross-searching for deals to go away for the weekend.

We at NewVisibility, a web agency in the province of Como that also deals with social media, had noticed the odd tendencies of the world's most famous social network but without concluding much.

The Washington Post, however, asked itself this question and came up with a very long answer (98 "answers", to be exact) as to why Facebook is so prompt in offering us, if not exactly what we are looking for, at least a valid alternative.

Thanks to the data we provide voluntarily and the actions we take online, Facebook manages to obtain a full 98 pieces of personal data to build the most complete consumer profile in the world.

We at NewVisibility are very curious and read them all.
Here we list the "strangest" ones for you:

14 – Square footage of the home
15 – Year of construction
21 – Users engaged in new relationships
30 – Users who might get involved in politics
36 – Type of office
45 - The amount the user is willing to spend on their next car
61 – Early adopters and late adopters of a technology
70 – Who listens to the radio
78 – Time of year when the family spends the most
90 – How long the user has lived in their home
94 – Commuters
98 – Who owns a timeshare

Once again Zuckerberg surprises us and confirms himself as number 1!