Autoronzoni was born from a passion for engines handed down from father to son: the business has had its roots in the Cantù area for almost fifty years, ever since Ronzoni Enrico opened a small garage. From there it grew into an all-round service, with a multi-brand repair shop operating since 1988.
The challenge of the project lay precisely in this breadth. Very different activities coexist under a single name: mechanical repairs, a full tyre service with leverless fitting and precision balancing, car sales and, above all, a branch no neighbourhood garage has, namely the fit-out of special vehicles. Since 2000 Autoronzoni has worked with the Corpo Nazionale Soccorso Alpino e Speleologico (the Italian Alpine and Cave Rescue Corps) fitting out rescue vehicles: light bars, sirens, winches, roof racks and mobile units equipped for logistics.
Flattening all this into a generic menu would have meant wasting the company's most distinctive expertise. We therefore tailored the categories to its real activities, giving each its own page: company, servicing, tyre change, fit-outs, sales and appointments. Each section thus competes for different searches, and the fit-out of rescue vehicles is no longer a footnote.
The most useful functional element, though, is the appointment request. Not a generic contact form, but a form that already collects the vehicle's model, year, engine size and fuel type, together with the preferred date and time. The garage receives a request ready to assess instead of a phone call from which to extract the same information. The graphics, themed on the business, make the sector instantly recognisable.